by Ryan | Dec 28, 2018 | Marketing Update
So, Chrismas… Has come. And gone. Sa·yo·na·ra! And that puts New Year’s firmly on your view screen. New Year’s, of course, is the season for making New Year’s Resolutions — AKA setting goals. And if you’re like most savvy small...
by Ryan | Dec 20, 2018 | Marketing Inspiration
Picking up the thread from my last post, we talked about email marketing. Specifically, we looked at how much email is too much. And ultimately, we determined the issue isn’t the frequency of volume. But rather, it boils down to relevancy. In other words, do...
by Ryan | Dec 14, 2018 | Marketing Update
I met with a relatively new client earlier this week to discuss marketing. Let’s call her June. When I brought up the subject of email marketing, June responded… “I’ve never done it…mostly because I hate getting those emails all the time....
by Ryan | Dec 6, 2018 | Marketing Inspiration
In my last post, we talked about how the fear of criticism can derail your content marketing efforts. Specifically, how it’s scary to put yourself out there, all the time wondering: “What if they don’t like me?” And then we dispelled that fear...
by Ryan | Nov 29, 2018 | Marketing Update
Why did you start your business? No doubt, making money is part of the equation. And not least of which, because it’s one of life’s critical necessities. But more than likely, you chose to start your business to serve a need, to help people. The thing is,...