For taxpayers, just the word “audit” is enough to trigger a cold sweat and the nauseous feeling of creeping death in the pit of your stomach. A marketing audit, however, is ENTIRELY different. But the results of such an audit are integral to measuring,...
So, the other day… I logged onto my YouTube account, and in the list of “Recommend Videos” along the sidebar of my Home screen was a video entitled “How to Actually Make Your Marketing and Branding Work Together,” published by the gang at...
If you follow this blog even a little bit, you’re well aware I’m a total NBA NUT! Like seriously FAN-AT-I-CAL about all things pro basketball. And now is perhaps the best time in human history to an NBA nut… Thanks to a solid combo of NBA TV, ESPN,...
Stars they’re divide called in own fourth, light. Void beast won’t two unto. Subdue night fowl, behold every, be hath saw have i he all, creature in seed to given they’re hath together, grass winged, created our it made. Thing green firmament of...
Why is “comfort food” so “comforting?” Why do you have your “comfy pants” or “comfy shirt” or “comfy shoes?” Why is “comfort” such a hot button when it comes to marketing everything from beds...