by Ryan | Jun 21, 2016 | Marketing Update
In my last post I urged you to take advantage of the annual Summer Slowdown’s golden opportunities – and get proactive with your marketing. Perhaps, however, you’re not in a position to cash-in on that valuable advice. At least not to the full extent I...
by Ryan | Jun 16, 2016 | Marketing Update
The sun’s shining brighter. The days are growing longer. And the temperature keeps rising. Know what that spells, right? You guessed it: S-U-M-M-E-R! And if your small business is like most, summer spells: S-L-O-W-D-O-W-N. Which totally makes sense… The kids...
by Ryan | Jun 7, 2016 | Marketing Update
In honor of Primary Day here is California, let’s get POLITICAL. (I voted today. Not gonna get up on a soapbox just for Primary Day, but you see where I’m going with this… P.S. #GoHilary2106!) You don’t have to be especially email marketing savvy to know a...
by Ryan | May 31, 2016 | Marketing Update
Great leaders often do very surprising things. Things that appear, at first blush, counter-intuitive. From Henry Ford to Steve Jobs, there are countless tales of company leaders making moves many predicted were destine to fail. But from the Model-T and the V-8 engine,...
by Ryan | May 24, 2016 | Marketing Inspiration
Of course you want to sell, right? And do it like HELL? Even BETTER! Well, it’s no secret likeablity is a HUGE factor in successful selling. It’s human nature, really. People like doing business with businesses they like. And that’s no bland hypothesis. Fistfuls of...