Ryan Anys | Freelance Copywriter

Beware Marketing Tool Cost Inflation

Beware Marketing Tool Cost Inflation

I’ve been around since before the “file sharing” and the “open source” world was a thing. I’m a uuuuuuuuge music fan. But I’ve never had Napster, Pandora, or Spotify accounts. And other than two dozen or so iTunes purchased...
How To Be The Patrick Beverly of Marketing

How To Be The Patrick Beverly of Marketing

If you’re a general sports fan or a casual NBA fan, you’re no doubt familiar with the league’s past and present superstars — Players like Michael Jordan, Kobe Bryant, and LeBron James. But unless you’re an NBA superfan — one of...
Truth in Marketing + The Power of Authenticity

Truth in Marketing + The Power of Authenticity

Why do sooooo many folks despise sales and marketing? In part, it’s the mechanics of the process… Salespeople are all too often pushy and overtly aggressive, in their drive to power through with their hard sell. And on the marketing side, there’s a...