by Ryan | Jun 11, 2020 | Marketing Inspiration
The recent death of George Floyd while in police custody is a tormenting tragedy. And the horrific video that depicted his demise is a stunning, and frankly disgusting spectacle. This unfortunate event, and the subsequent national protests, reveals that… America...
by Ryan | Oct 3, 2019 | Marketing Inspiration, Marketing Update, Small Business Marketing
If there ever was an industry that got knocked on its butt and buried in the dirt, it’s the home video rental business. When VHS cassettes became a thing in the early ’80s, video stores popped up EVERYWHERE. From tiny, one block long bergs, to major...
by Ryan | Jul 4, 2019 | Marketing Inspiration
So, what’s the best way to celebrate the 4th of July? (Which it is here in the US == > our national reverie commemorating our overthrow of our British colonial oppressors.) How about lauding one of the greatest British Invasions rock + roll bands of all-time!...
by Ryan | Feb 28, 2019 | Marketing Inspiration
February is Black History Month Originally founded in 1976 by then US President, Gerald Ford, it was an outgrowth of Black History Week. Dating back to 1926, Black History Week was founded by historian Carter G. Woodson to encourage the exploration of black history....
by Ryan | Dec 20, 2018 | Marketing Inspiration
Picking up the thread from my last post, we talked about email marketing. Specifically, we looked at how much email is too much. And ultimately, we determined the issue isn’t the frequency of volume. But rather, it boils down to relevancy. In other words, do...
by Ryan | Dec 6, 2018 | Marketing Inspiration
In my last post, we talked about how the fear of criticism can derail your content marketing efforts. Specifically, how it’s scary to put yourself out there, all the time wondering: “What if they don’t like me?” And then we dispelled that fear...