by Ryan | Oct 4, 2018 | Marketing Inspiration
A client of mine is revamping his company’s website. His business is a real estate brokerage + property management firm. Let’s call it “Acme Real Estate.” The firm’s current website features a popup message that offers email notifications on new property...
by Ryan | Jun 28, 2018 | Marketing Inspiration
Why is “comfort food” so “comforting?” Why do you have your “comfy pants” or “comfy shirt” or “comfy shoes?” Why is “comfort” such a hot button when it comes to marketing everything from beds...
by Ryan | Jun 21, 2018 | Marketing Inspiration
We all face roadblocks in different facets of life, right? But when it comes to growing your business, what do you suppose is your biggest roadblock? Venture a guess? YOU! Now, you probably thinking: “WHOA WHOA WHOA THERE!” as you tally up all the time,...
by Ryan | Apr 26, 2018 | Marketing Inspiration
Everybody loves a hero, right? SURE THING! In fact, we’re so in love with heroes, we invented superheroes. And those cats are big biz, with all the comic books, cartoons, TV shows, movies, and merchandise abound. Meanwhile, superheroes are COMPLETELY...
by Ryan | Mar 29, 2018 | Marketing Inspiration
When you boil marketing down to its essentials, what’s left? Communication. Yup, it’s really simple. In the end, marketing is all about getting your point across in the most persuasive manner possible. But as “simple” as it may be, countless...
by Ryan | Feb 1, 2018 | Marketing Inspiration
My wife owns her business. It’s not unlike the professional services game, as she provides specialized knowledge in a specific niche. But instead of legal, tax, and realty services, she offers coaching (of a sort) in the wellness, personal growth + development,...