by Ryan | Jul 30, 2020 | Marketing Update
My biggest single client just sold their business… They’re merging with a MUCH larger organization. A firm 10x their size, with an in-house marketing department that handles all of the services I currently provide. A uuuuuge swath of my income just...
by Ryan | Jul 15, 2020 | Marketing Update
Hopefully, I’ve gone around and around on this issue enough to fully drive home this point: It’s the 21st century, your business absolutely needs a website! The interwebs are the Yellow Pages of the new millennium. And, simply put, having a website is how...
by Ryan | Jun 25, 2020 | Marketing Update
I was browsing INC Magazine the other day. (a GREAT biz mag, btw!) And I came across a short feature comparing phone Vs. text (SMS) communication for customer service. The article offered a brief intro, outlining the differences inherent to each medium. And then posed...
by Ryan | May 7, 2020 | Marketing Update
The coronavirus pandemic appears to be reaching a plateau. And while that’s excellent news, the timeline for “reopening,” how that’s going to work, and what things will look when it all shakes out is still totally in the air. Meanwhile, as I...
by Ryan | Apr 23, 2020 | Marketing Update
Confusion Reigns SUPREME at the moment… Millions cast out of work. Scores of businesses scaled back or closed. And, perhaps most troubling of all, no clear idea of when all of this will blow over. On top of that, those businesses still in operation aren’t...
by Ryan | Apr 5, 2020 | Marketing Update
Not gonna lie… The outlook is pretty bleak at the moment. Nearly a million cases of coronavirus have been confirmed worldwide (and thanks to inadequate testing, no one can really put a finger on actual infections figures). And almost 50,000 people across the...